Advertising and Integrated Brand Promotion

Type
Book
Authors
Chris T. Allen & Richard J. Semenik Thomas C. O'guinn
 
ISBN 10
0324569408 
ISBN 13
9780324569407 
Category
Reference  [ Browse Items ]
Publication Year
2016 
Publisher
South-Western Cengage Learning 
Tags
Advertising, Product Management 
Description
Advertising and Integrated Brand Promotion - from Amzon 
Number of Copies
1 
Accession‎ No Call No Availability
313   Yes

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